Talking Real Estate and Jello with Cortney Gill
In our latest episode of Feral and Fabulous, we have the pleasure of welcoming back Kim’s daughter, and friend of the podcast, Cortney Gill. It’s always a thrill to delve into dynamic conversations with someone who not only shares a passion for real estate but also brings her unique perspective to the table. Together, Kim and Cortney have amassed nearly 75 years of experience – though neither of them want to dwell on how that ages them!
Here’s a glimpse into our latest chat, where we explore the gritty and glamorous sides of real estate, family bonds, and entrepreneurial empowerment.
The Inside Scoop on Real Estate
Real estate can often feel like the wild west, especially when it comes to the nuances of showing etiquette and property management. Cortney and Kim dig deep into the expectations and responsibilities of listing and buyer’s agents. It’s not just about opening doors; it’s about understanding protocols and setting realistic expectations for all parties involved, from homeowners to tenants.
The mother and daughter real estate agents emphasize the importance of effective communication, especially with the use of systems like ShowingTime, which help streamline the process but can sometimes falter in customer service. In the discussion, they also challenged the current state of feedback etiquette, urging professionals to maintain courtesy and professionalism in every transaction.
Embracing Technology and Innovation
The conversation veered toward the impact of technology in real estate. As MLS systems evolve and new platforms emerge, agents must stay adept to navigate these changes. Kim and Cortney shared anecdotes about the evolution of showing techniques and technology, from the days of handwritten appointments to today’s digital lockboxes.
Despite the technological advances, they stressed that there is no substitute for experience and personal connection. Trust between agents and clients is built on consistent communication and reliability – a sentiment echoed by Cortney’s and Kim’s long-term relationships with her clients.
Empowering Women Entrepreneurs
A significant portion of the episode centered around empowerment, particularly for women entrepreneurs balancing the dual roles of motherhood and business leadership. Cortney shared her vision for “Controlling Your Chaos,” her forthcoming podcast aimed at guiding women to live in alignment with their true desires, rather than conforming to societal expectations.
Her focus on empowering women in this dual role mirrors the shared values of creating a life built on passion, practicality, and personal fulfillment.
The Role of Associations like SABOR and NAR
Cortney’s insights, drawn from her tenure with the San Antonio Board of Realtors (SABOR) and National Association of Realtors (NAR), provided a thorough overview of the ongoing transformations within these organizations. With MLS mergers and technological shifts, associations face the challenge of proving their value beyond property listings to advocacy and education for real estate professionals.
Negotiation and Relationship Building
Negotiation in real estate often extends beyond contracts; it’s about managing relationships and expectations. The discussion brought to light the balance between understanding legal intricacies and practicing “street real estate” – a term the pair joked about throughout the podcast.
Enabling clients to make informed decisions without succumbing to emotional pitfalls is crucial. Both Kim and Cortney affirmed that negotiation is an art form, where experience trumps algorithms, providing unmatched value to clients.
Feral or Fabulous: The Closing Fun
No episode of Feral and Fabulous ends without a playful round of “Feral or Fabulous,” where Kim and Cortney shared their takes on eclectic topics from the Goo Goo Dolls (an Amazon affiliate link – proceeds to buy Cortney more Jello) to blue cheese. These lighthearted debates serve as reminders to keep the fun alive in our ferociously fabulous lives.
As we wrapped up, Cortney promised a tattoo surprise, adding yet another layer to the fun and constant surprise that is hanging out with this mother-daughter duo. Each interaction, whether personal or professional, reinforces their bond and commitment to this incredible industry that continues to shape their lives in profound ways.
Thanks for joining us on this fabulous (and occasionally, feral) journey. We look forward to sharing more insights, stories, and maybe even a few martinis in future episodes. Until next time, keep on keeping on!
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